Magma Fincorp Limited (Magma) has launched pro-bono business consulting services for Small and Medium Enterprise (SME) customers under a partnership with Wadhwani Foundation. Under the program Magma will provide business consulting, digital learning management, program management office support and impact assessment to upto 1000 SME customers initially, to help them survive and grow, during and post COVID-19 crisis.
The economic impact of the COVID-19 pandemic has been largely disruptive. This impact is more severe on SMEs than on large scale corporations. During these times of uncertainty, every business needs to have a plan to survive and thrive. This is also the time when every business needs to show urgency in formulating adaptive and agile strategies that are actioned immediately. Thus Magma has moved with speed to provide assistance to the SMEs grappling with these testing times with the launch of the partnership. In the last 2 months Magma has been providing assistance to MSME customers in the form of the MSME Interest subvention, Emergency Credit Line Guarantee Scheme (ECLGS) and Credit Guarantee Fund Scheme for MSEs (CGMSE).
Commenting on the Partnership, Manish Jaiswal, CEO, SME Business, Magma Fincorp said, “We believe that as a fall out of the pandemic, growth for most companies is likely to be elusive and there is a dawn of new realities. The small and medium enterprises segment is a mighty economic sector that employs thousands of people in India and a significant number of them are at high risk due to the slowdown of economic activity. Magma has launched business consulting services for our SME customers as an endeavor to support our SME customers and help them thrive.”
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