Ashok Leyland has signed a Memorandum of Understanding (MoU), with Axis Bank to enter into a strategic financing partnership for two years. The MoU will enable both Ashok Leyland and Axis Bank to offer customized financial solutions to the customers based across India, including semi-urban and rural regions.
Commenting on the partnership, Anuj Kathuria, Chief Operating Officer, Ashok Leyland, said, “Ashok Leyland is delighted to partner with Axis Bank to offer customized financial solutions to its customers. With a Pan-India presence, both organizations can leverage their strengths for the mutual benefit of the customers. Ashok Leyland products come with differentiated technology that offer our customers best-in-class total cost of ownership, thereby providing profitability to their business. Ashok Leyland has embraced future-ready technology to offer digital platforms and services that are ahead of the curve, thereby living by its brand promise of ‘Aapki Jeet. Hamari Jeet’.”
Speaking on the partnership, Jagdeep Mallareddy, President and Head Retail Lending, Axis Bank Limited, said, “As a part of our consistent endeavor to offer holistic solutions to customers, Axis Bank has collaborated with Ashok Leyland, one of India’s leading commercial vehicle manufacturer. This collaboration will enable us to offer customized financial solutions by leveraging the Bank’s extensive physical and digital reach across India, including semi-urban and rural regions.”
@EPC World Media